Freddy Thomin
Marketing and Communications Manager at Minco and Carrefour 2022 exhibitor, answers a few questions.
What does the Carrefour International du Bois mean to you?
It's a place for exchanges and meetings with committed players. It's an incredible source of information and sharing of ideas; a place of discovery and ambition, of imagination and trends! And last but not least, it's a congress where we can spark off ideas by discovering technologies that we could adapt to our products.
What are your expectations for this new edition?
It's an excellent means of communicating the brand and our locally manufactured products. We also want to showcase our values of innovation, people, quality and the environment. This gives us the opportunity to meet market players and specifiers, and discuss our solutions to meet their expectations. At conferences, we navigate in a world of specialists and/or enthusiasts: a real advantage for understanding the market.
As a former exhibitor, what's your best memory of the Carrefour?
Each show is unique, and it's hard for me to single out one memory more than another. On the other hand, what I can more easily evoke is the common character of all these encounters. They all highlight the interest of everyone (exhibitors and visitors alike) in finding the best uses for wood. They all underline our profound desire to innovate with wood, its virtues, its performance and its limitless design.